By admin on August 28, 2010
If you can write, you should be able to learn copywriting. The success behind all copywriting is that you must understand that you’re writing in a different style and to a different audience. “A copywriter is a sales person behind a typewriter.”
This is the key when you are learning copywriting. You must learn to communicate [...]
Posted in General Information | Tagged a, be, copywriter, how, learn, to
By admin on August 26, 2010
The importance and value of coaching is often overlooked in today’s corporate and result-driven society. The truth is that training is the cornerstone of success.
A top ranking CEO in a corporation could not have reached his designation had he not been given the proper coaching and development by his previous managers. An advertising guru would [...]
Posted in General Information | Tagged 5, a, as, benefits, coach, great, making, money, of, online
By admin on August 16, 2010
What was long thought of a desperate approach to failed leadership, executive leadership coaching has made its way into many “successful” businesses as a mainstay. IBM for instance, has permanent staff whose role is strictly to train upper management. Successful companies are looking to maintain that winning streak. Executive leadership training is meant to help [...]
Posted in General Information | Tagged a, for, Leadership, need, Training, understanding
By admin on August 16, 2010
Recently I helped a small business owner totally re-write his marketing and business plans. The owner was grateful for the new copy, but expressed a concern that he may have issues writing copy for marketing materials or responding to bid proposals later in the year.
He said,”It is so hard to start from scratch writing a [...]
Posted in General Information | Tagged a, blank, blocks, content, dont, page, start, use, with
By admin on July 13, 2010
I can say with confidence that the art of active listening is an unappreciated and underused activity in many organizations. And I know most CEOs know this.
So how about taking a proactive approach to active listening and teach every single person in your organization to do the same.
Become the champion of helping your entire company [...]
Posted in General Information | Tagged a, active, initiative, into, listening, strategic, turn
By admin on June 27, 2010
Hard work is rewarding. There are no two opinions about it. The body and mind, however, need a break to enable them to function at optimum efficiency levels. That is one facet of hard work that most of us fail to realize.
In situations where you are trying to make a niche for yourself for a [...]
Posted in General Information | Tagged a, family, have, relax, weekend
By admin on June 25, 2010
Running a home-based business offers many challenges and being a work at home mom offers many more! The number one challenge and probably the most important is staying organized; so things not only in your business but also in your home life remain as stress FREE as possible. To avoid work consuming your time and [...]
Posted in General Information | Tagged a, Business, challenges, homebased, of, running
